Sho Hirano becomes advertising character for Won Jeong Yo’s first hair care line “Please try it with us” | ORICON NEWS

Number_i’s Sho Hirano has been appointed as the advertising character for the first hair care line that will be released by cosmetics brand Wonjungyo from May 1st.

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A cosmetics brand supervised by makeup artist Won Jeong-yo, who is a leader in Korean makeup and a leader in tear bag makeup. We have recently released 6 types of items, mainly shampoos and treatments. “Hair you want” refers to achieving “the hair you want, the hair you want,” and a hair item that is easy to care for and leaves your hair glossy every time you use it.

This time, Hirano said, “Hirano, who has an extraordinary star quality, is the one and only person who can embody the brand concept of “Hair you want” with his attitude of constantly working towards becoming the person he wants to be and his attitude of pushing forward towards his goals. He was appointed because of his “existence.”

Hirano said, “Won Jeong-yo is a person who creates products with strong commitment, so I am very happy and honored to be able to work with such a person.Please try hair care with Wonjungyo together. Please,” he commented.

Among the visuals announced this time, “Moist” fashionably expresses Hirano’s sexy expressions and gestures in a delicate monochrome world, and “Smooth” reflects Hirano’s stylish yet familiar everyday life, and its expression draws you in. With a finish that focuses on a loose feel. Starting with her appearance in the main visual, Hirano will continue to appear in various visuals.